岗位职责：1.市场推广策略的分析与制定：负责分析国内外教育市场趋势，制定与学校发展相适应的推广策略，为学校市场推广活动提供有力、全面的数据支撑与推广建议。2.品牌形象塑造：通过创意策划、活动组织、媒体传播等方式，打造学校独特的品牌形象，提升学校在目标市场的知名度和美誉度。3.新媒体内容包装与渠道运营：针对学校公众号、网站、小红书、视频号、抖音等自媒体，从策划、制作、宣传、发布内容进行全面统筹，同时负责学校对外宣传材料的制定与审核（如宣传册、宣传折页、校刊 杂志、校门宣传栏、宣传片等）。通过精准定位和内容策划，有效传达学校的品牌形象和核心价值。4. 合作资源开发与维护：拓宽、跟进现有线下、线上合作客户，开发新资源。维护并拓展媒体关系、宣传渠道并对相关数据进行收集、统计及整理。与各类教育机构、行业组织、媒体等建立并保持紧密合作关系，共同开展市场推广活动，扩大学校的影响力。5. 支持并协助学校其它部门工作：参与组织各类活动（择校展、音乐会、对外交 流活动等），并进行系列报道。协助完成招生目标及相关工作，利用不同的社交媒介发布相关招生的信息。任职要求：
1. 教育、市场营销或相关专业本科及以上学历，英文流利，能作为工作语言。具备相关市场推广经验，熟悉国内外教育市场，对教育有深入了解和研究。2.熟练掌握各种市场推广工具，有全面运营、管理新媒体平台的经验，具备出色的文字表达能力和内容策划能力。3.有较强的创造性思维能力与创新概念，对推广及传播工作有极大的热情，喜欢接触新鲜事物，迎接各种挑战，具备良好的抗压能力和执行能力。4. 具有良好的团队合作能力及敬业精神，善于沟通和带领团队。能够带领团队高效完成工作任务，并与不同部门和合作伙伴建立良好的合作关系。
Responsibilities:1. Analysis and formulation of marketing strategies: Analyze trends in the domestic and international education market, devise suitable promotional strategies aligned with the school's development, and provide strong, comprehensive data support and promotional suggestions for the school's marketing activities.2. Brand image shaping: Utilize creative planning, event organization, and media communication to establish a unique brand image for the school, enhancing its visibility and reputation in the target market.3. New media content packaging and channel operation: Coordinate planning, production, promotion, and release of content for the school's public accounts, website, platforms such as Xiaohongshu, video platforms, and Douyin. Responsible for developing and reviewing external promotional materials (such as brochures, leaflets, magazines, campus bulletin boards, promotional videos, etc.). Through precise positioning and content planning, effectively convey the school's brand image and core values.4. Development and maintenance of cooperative resources: Expand and follow up with existing offline and online cooperative clients, develop new resources, and maintain and expand media relations and promotional channels while collecting, analyzing, and organizing relevant data. Establish and maintain close cooperation with various educational institutions, industry organizations, media, etc., to jointly carry out marketing activities and expand the school's influence.5. Support and assist other departments of the school: Participate in organizing various activities (school fairs, concerts, external exchange activities, etc.) and conduct series reports. Assist in achieving enrollment targets and related tasks by utilizing various social media platforms to disseminate enrollment information.Requirements:1. Bachelor's degree or above in education, marketing, or related fields, fluent in English, with the ability to use it as a working language. Possess relevant marketing experience, familiar with domestic and international education markets, and have an in-depth understanding and research on education.2. Proficient in various marketing tools, with experience in comprehensive operation and management of new media platforms, excellent writing and content planning skills.3. Strong creative thinking and innovative concepts, passionate about promotional and communication work, enjoy exploring new things, embrace challenges, and have good stress resistance and execution ability.4. Excellent teamwork and dedication, adept at communication and lead teams. Able to efficiently lead the team to complete tasks and establish good cooperation with different departments and partners.

北京东岸BEAM音乐实验学校（原中央音乐学院鼎石实验学校），创办于2012年，是国内最早音乐特色的全日制中学，以严谨的治学态度和精益求精的办学理念打造世界顶尖学府的预备音乐人才。经过12年的发展，学校目前已建立完整的教学体系，不仅有专业、系统、国际化的音乐课程，还有针对音乐学生特点的文化课学习，目的是培养多元化人才。课程设置依据学生特点因材施教，为他们未来顺利考入国内外一流音乐学院、综合大学及文理学院奠定坚实的理论基础。我校作为全国首个开设AP音乐理论(AdvancedPlacement Music Theory)课程学校，受到美国大学理事会(CollegeBoard)的高度关注和重视，AP音乐理论及室内乐专业课程由具备国际顶尖水准的音乐家采用双语教学，使学生在学习西方音乐知识及 AP音乐理论的同时能迅速掌握国际音乐专用术语。将毕业生输送到世界各地的著名音乐大学、综合类大学，在北京乃至全国，有着非常好的口碑及影响力。我们的愿景:致力于世界文化与艺术的传播与融合，成为艺术类国际学校首选品牌作为教育工作者，我们给予信任与尊重，以便您在课堂实践中发挥所长并不断提高。加盟中音鼎石，您将于所有教学人员一起携手打造全新的教育模式，希望聘用的教师能够投身于本校创建发展的长久事业，并能够成为尊重他人的倾听者和协作者。Founded in 2012, Beijing Eastbank Academy of Music (formerly known as the Central Conservatory Preparatory School) is one of the earliest full-time secondary schools in China with a focus on music. It is dedicated to nurturing the world's top-tier musicians of tomorrow through a rigorous academic approach and a philosophy of continuous improvement. Over the course of 12 years, the school has established a comprehensive educational system, offering professional, systematic, and international music programs alongside academic studies tailored to the unique needs of music students, with the aim of cultivating diverse talents. The curriculum is customized to each student's individual abilities, laying a solid theoretical foundation for their successful admission into prestigious music conservatories, universities, and liberal arts colleges both domestically and abroad.Our vision is to be dedicated to the dissemination and integration of world cultures and arts, aspiring to be the preferred brand among international art schools. As educators, we provide trust and respect, empowering you to excel and improve within the classroom setting. By joining Beijing Eastbank Academy of Music, you will collaborate with all teaching staff to forge a new educational paradigm. We hope that the teachers we recruit will commit to the school's long-term development and become respectful listeners and collaborators.