Job De****ion:1)Competitor Intelligence: Continuously monitor & analyze industry trends within the refrigerator, washing machines, and air-conditioning products. Produce detailed reports highlighting insights in Industrial Design (ID), Color, Material, and Finish (CMF), and User Experience (UX) to bolster product competitiveness.2)Design Trends & Life**** Insights: Deeply understand the life****s and preferences of our target consumers.Conduct thorough research on emerging design trends, including new form factors, color schemes, materials, and technologies, to inform and inspire our product development.3)Innovative Concepts: Lead and facilitate ideation workshops, collaborating with cross-functional teams from Design, Product Planning, Marketing, and R&D.Drive the development of innovative concepts for the TCL Home Appliances portfolio, including refrigerators, washing machines, and air conditioners.4)Design Strategy to Support NPI Landing Execution: Develop clear design strategies & design language directions by integrating insights & innovative concepts.Summarize and highlight key innovation points aligned with business strategies for executive presentations and decision-making (BU GMs & Leadership team).Work closely with internal teams (Platform & BU Product Design, X-Labs, R&D, and UX) to transform concepts into tangible product experience prototypes, ensuring a seamless transition from industrial design to manufacturing design (ID-MD).5)Storytelling to Support Commercial Landing & PR: Ensure that innovative concepts are impeccably translated into engaging product experiences for consumers.Collaborate with design, product, and marketing teams to craft compelling design narratives for product launches and promotional activities.Prepare entries for international design awards, enhancing TCL's brand reputation and design prominence.

信必优是全球领先的软件产品研发、解决方案和外包服务提供商。公司拥有全方位的服务能力，为客户提供完整的研发即服务（RDaaS）、行业解决方案和全套的IT外包服务。信必优深度参与客户的战略规划，设计和产品化，采用敏捷软件开发等业界领先的方法来进行应用开发和维护，致力于交付高质量的产品。信必优在瞬息万变的市场环境中始终秉承研发即服务（RDaaS）的理念一路领先，通过技术创新不断发展壮大。
信必优主要客户涵盖全球"财富500强"中的多家企业、众多领先的跨国企业和国内知名企业。公司在金融服务、互联网电子商务、软件/高科技、移动通信行业、半导体行业、汽车制造业、零售和旅游酒店业、医疗等行业及领域积累了丰富的经验，具备全面的服务能力，在中国一直以"专业和质量"称著于业内。
公司全球总部位于美国硅谷，在欧美及亚太区拥有2000余名员工，400多个客户，以及16个研发交付中心。信必优结合了最前沿的专业知识、先进的全球交付网络和专业的解决方案，有效地促进软件产品开发的高质量、快速、高效和创新。同时结合我们最出色的实践经验，支持客户的业务发展战略，帮助客户赢得成功。
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