职位描述
职责描述:
1. 负责官方微博、微信等平台的日常内容的撰写和运营;
2. 收集、研究网络热点话题,结合新媒体特性,对微博、微信内容的实时调整和更新;3. 负责微博、微信大型活动方案的策划、创意、执行、运营以及汇报和总结。
4. 策划组织线上大型合作活动以及定向专题活动的组织策划执行推广,并做相应的活动评估报告和总结报告,同时负责微博微信媒体资源拓展,渠道运营及管理;
5. 分析同行业微博,微信内容结构及话题热点,调研目标用户群体喜好,在此基础上定位客户需求及喜好,增长粉丝量;
6. 完成上级指定的其他工作;
任职要求:
1. 大专以上学历,有1年以上相关工作经验;
2. 具有较强的新闻、热点敏敢性,有较强的文案功底。
3. 有丰富的线上线下活动推广实战经验,了解知识性媒体特点,熟悉口碑营销的执行操作流程;
4. 网感好,创意优,执行力强,有良好的策略思考能力并能独立撰写方案,一定程度掌握图片处理软件;
5. 知识面广,思维活跃,工作主动,有责任感,能承受较大的工作压力;
6. 对微博和微信运营成功案例者优先;
7. 良好团队合作精神;较强的执行力,独立思考能力 ,观察力和应变能力;
8. 有教育行业背景、对行业有一定见解者优先
企业介绍
BE Education was founded in 2003, The Headquarter is located in Shanghai, and there are branches in Beijing, Chengdu and Shenzhen. We have more than 100 excellent and talented employees.
BE offers a suite of programs, all of which share the same core values of integrity, expertise, and aspiration for excellence. Our programs are designed to complement each other and focus on offering ways for Chinese students to access international education.
Education Consulting and Summer Programs
BE Education Consulting helps students access to top international schools abroad. In addition, BE Education Consulting provides ancillary services, including student assessment, personal statement counseling, and progress tracking. BE operates proprietary summer programs which are hosted at top schools, colleges, and universities, including Harvard, MIT, Eton College, and Charterhouse.
Oxford International Colleges of China
BE develops and manages Oxford International Colleges of China (OIC). These exclusive English-language boarding high schools are aimed at Chinese nationals.
OIC offers a rigorous British A-levels curriculum and aims to place graduates into top English-language universities throughout the world. OIC immerses students in international education and prepares them for life overseas.
School Guide
BE has the cooperation with Hurun with the international education guides that are considered to be the authoritative source for information about foreign schools, colleges, and universities. In addition, The Schools Guides organize educational conferences and lectures promoting international education.
company website: www.behk.org
school website:www.chengduoic.com
www.czoic.com